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Media: In Russia in 2023, the average cost of smartphones, tablets and laptops increased by 10-15%

An interlocutor at the market told Kommersant , citing data from the analytical firm GfK, that in Russia during 2023, the average cost of consumer electronics increased by 10-15% in almost all segments.

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Prices for laptops with a diagonal of 12–17 inches increased by 13%, to 61 thousand rubles, and those over 17 inches – by 12.5%, to 87 thousand rubles. The average cost of tablets increased by 9%, to 16.5 thousand rubles, smartphones – by 10–18%. Apple smartphones have risen in price the most – by 37% year-on-year, to an average of 100 thousand rubles.

 

From January 2023 to January 2024, according to Kommersant, 2.6 million smartphones were sold in Russia. This is 13% more than the previous year. In monetary terms, the growth was 33%, to 66 billion rubles

Sales of laptops from December 2022 to December 2023 inclusive increased by 12%, to 3.6 million devices. In money terms, the figure increased by 11%, to 220 billion rubles. Sales of tablets in 2023 for the first time in three years grew by 32% in units (2.4 million devices) and by 30% in money (49.8 billion rubles).

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Experts interviewed by Kommersant say that the main parameters influencing the pricing of tablets, smartphones and electronics in general were the Central Bank key rate and exchange rates. Failures in international logistics are also cited as reasons.

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